Tuesday, August 19, 2014

October is National Breast Cancer Awareness Month



All prices and descriptions are subject to change without notice. If the price listed is different from the actual price or we feel that a different vendor is recommended, we will notify you before processing your order. All pricing shown is in US dollars. Total price is for merchandise only and is exclusive of any setup charges, shipping and duties charges, state/provincial required taxes, rush charges or any other additional charges which will be communicated prior to processing the order. Online catalog is available in English; for information in other languages, please email us at dlue@stitchtomylue.com.

Please visit our online catalog where you can find thousands of branded gift ideas. Our catalog offers wearable products in the following categories: Accessories, Button Down Shirts, Caps/Hats, Exercise/Fitness, Fleece/Knits, Footwear, Jackets/Outerwear, Pants/Shorts, Polos, T-Shirts, Uniforms, Team/Work, Women's, and Youth. We also offer products for office use, including: Business Supplies, Calendars, Books/Cards, Computer, Desktop/Office, Electronics, Notebooks/Folios, Organizers, Stress Balls/Relievers, Writing Instruments. For home products, we offer: Auto, Clocks/Watches, Eco Friendly, Food, Candy/Drink, Games/Novelties, Healthcare/Safety, Holiday, Home/Housewares, Keychains, Mugs/Drinkware, Optics, Pocket/Purse, and Tools/Hardware. Our online catalog includes a broad selection of products for events and travel, including ideas for: Awards/Recognition, Bags/Totes, Company Outings, Corporate Gifts, Executive Gifts, Gift Sets, Golf, Sports/Outdoors, Tradeshows/Events, and Travel/Luggage.



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Thursday, May 8, 2014

Top 15 Most Influential People for Online Marketing Strategies

Working from home online can provide an easier life. But it takes dedication and hard work to find online marketing strategies that work. Here are some of Forbes Top 50 Most Influential Social Media experts and some of the reasons they attribute to their success.

Michael Dunlop
In his early teens Michael Dunlop began selling on Ebay. At age 16 he created his own website called Retireat 21. He has since created a few more websites. Click here to view his site or check out his site on boosting traffic fast and read about her amazing online marketing strategies.

Amy Porterfield
Amy's first job out of college was marketing for Harley Davidson. She realized in a meeting one day that the internet was the place to grow a business. So she went to social media with a video camera and created a blog. A year after this she was asked to co-write "Facebook For Dummies." Click here to view her site and read about her amazing online marketing strategies.


Gretchen Rubin
Gretchen Rubin is known as one of Linkedin's 150 most influential people. Her book, "The Happiness Project" is a bestseller. She was Editor-In-Chief of the Yale Law Journal and won the Edgar M. Cullen Prize. Her success comes from having a different approach. click here to view her site

Sean Gardner
Sean Gardner started out enthusiastic and went to work for Apple,Inc. right out of high school. He has helped big corporations with social media like Microsoft and Silicon Valley Bank. Sean also helps non-profit organizations such as World Vision and Save the Children. He was one of the Top 100 Tweeters For Social Good in 2013 and his work has appeared in several magazines. click here to view his site

Jessica Northey
Jessica Northey is one lady who can put together a social media engagement. She is the creator of Country Music Chat and CM chat hashtag. This is the largest hashtag community in the music and entertainment industry. She also created Finger Candy Media. Jessica has been featured on All Access, Full Throttle Country and Nashville Music Guide. click here to view her site

Mari Smith
Mari is one of the worlds leading social media strategists and Facebooks top marketing expert in the world. She is the author of "New Relationship Marketing" and is co-author of " Facebook Marketing: An Hour a Day." She was named one of the Top 10 Most Influential Small Business People On Twitter by Dun and Bradstreet Credibility. Mari owns and operates a consulting and training agency. click here to view her site

John Paul Auguiar
John Paul fell into social media engagement by accident. His successfule social media marketing came about due to doctors telling him he needed a kidney transplant. So he began looking for anything he could do online to make money. John Paul began with MLM and affiliate marketing. He later started a blog to share his strategy and success with others. He wrote a Twitter Dummy ebook and then created a Blog Consult and Social Media Management Service. He attributes his success to his attitude and approach. click here to view his site

Liz Strauss
Liz Strauss has been said to be one of the most prolific bloggers on Earth. She is the founder of SobCon and the author of successful-blog.com. She is on the Top 10 Influencer Alive List and has won numerous awards. Liz approaches online marketing by being thoughtful, trustworthy and open-minded. click here to view her site

Warren Whitlock
Warren Whitlock's mission is to help businesses and authors improve results of their online and offline marketing programs. He wrote the bestseller "Profitable Social Media: Business Results Without Playing Games." He is the also the host of Social media Radio. click here to view his site

Ted Coine
Successfule social media marketing is evident with Ted Coine. He has over 230,000 followers on Twitter. He is the author of "Five-Star Customer Service" and "Spoil 'Em Rotten!" He is also the founder and co CEO of Switch and Shift. click here to view his site

Jeff Bullas
Jeff is a blogger and author. He works with companies to make online presence and brand known. He has been published in the New York Times. Jeff has also won the Social Media Blog Award for 2012 and 2013 and was a finalist in 2010. click here to view his site

Renee Blodgett
Renee is the CEO and founder of Magic Source Media. Her online marketing strategy is to take a personal approach with the customers. Renee has traveled the world and has helped businesses in many countries. She also founded We Blog the World. Click here to view her site and read about her amazing online marketing strategies.

Ted Rubin
Ted's success comes from being enthusiastic, personable and energetic. He is the most followed CMO on Twitter. He is the author of Return On Relationship and says his key for success is identifying with clients. click here to view his site

Eve Mayer
Eve Mayer is the CEO of Social Media Delivered and the author of "The Social Media Business Equation. She attributes her success to focusing on embracing new ideas of social media. CNN ranked her as one of eight top women on Twitter. On social media sites she is known as @Linkedin Queen. click here to view her site

Glen Gilmore
Glen Gilmore is the principal of Gilmore Business Network. He is a senior social media adviser to the Howell marketing professor with Rutgers University. Glen says for success you should seize opportunities of new social media marketing and run with them. click here to view his site

Conclusion
Social media is probably the greatest attribute to businesses today. The opportunities for traffic are endless. Whatever your niche, the sites listed above from the experts will help you become successful.

Tuesday, April 22, 2014

Teacher Appreciation Week 2014

Did you know that Teacher Appreciation Week is right around the corner?

Teachers play a key role in the success of students.  The week of May 5-9th will be a time for students, parents and school administrators to say "thank you"!  The National PTA website has many ideas on how students can get involved and show teachers how much they appreciate their time and creativity in the classroom.

As a business owner, this is also a great time to show your community support by reaching out to your local schools and thank them for a job well done!  This gesture can be as simple as dropping off donuts and coffee to the teachers lounge in the morning or take it a step further and give them a nice customized gift with your logo.  Tote bags are always useful, especially for a teacher that is taking work back and forth to school and you can include your company logo so they know who it is from!
So don't forget to thank a teacher during Teacher Appreciation Week this year!  If you are looking for ideas to help make your teachers feel celebrated, contact us today!


Saturday, April 5, 2014

Merchandise Your Brand


Are you looking for creative affordable solutions to market your brand?  Tired of spending hundreds or even thousands of dollars on traditional marketing and are unsure if its even working?

Branded merchandise is a great way to thank your current customer base AND get them talking with other people about your amazing service or products.  Imagine each of your customers becoming a brand ambassador for your company.

These items are also great for Facebook contests and other social media giveaways!  If you are scheduled to appear at a conference to host a live event, offer a free tshirt to the first 10 people that arrive and "check in" via Facebook or Foursquare.

Be unique!  There are thousands of items to choose from.  Everything from tshirts and hats to useful technology related gadgets like a card holder that attaches to your phone (shown below).

http://stitchtomylue.com/ProductDetails/?productId=7382907&tab=Tile&referrerPage=ProductResults&refPgId=505965239&referrerModule=PRDREB
 Branded merchandise can be an additional revenue stream for your business but is most successful when viewed as a form of advertising.  If you need to ensure you recover the expense tied to these items, work their cost into an upcoming promotion or product launch. 

One of the most important points to consider when merchandising your brand is the quality of the items you choose!  You've worked hard to prove your level of customer service and product quality is top notch, so don't discredit your reputation by giving away items that are poor quality which would leave someone with the wrong impression of your company.

Once you've decided to venture into branded merchandise, be sure to partner with a company that can consistently deliver great customer service and quality products.

At Stitch to My Lue Promotions, LLC, we've developed relationships with manufacturers that have a proven track record in delivering items on time and typically exceeding your expectations.  We take the necessary steps up front by delivering random samples and many times production samples with your logo to ensure your satisfaction.

We view ourselves as a true business partner, our goal is to not only produce the items you've requested but to constantly be aware of new items and consumer trends that would make sense for your business.  We are always looking for new and affordable items that will build your brand through your current customers and prospects.

To schedule a free consultation, contact us today or browse through thousands of ideas here!

Monday, February 10, 2014

Vector Art: What It Is and Why We Need It

The secret to a great looking logo on promotional items or screen printed tshirts is all in the art.  Many images are developed for web use which typically require a JPG or bitmap (BMP) style image.  These images are stored as a series of dots, called pixels.  When you zoom into the image, you can see the individual pixels that create the image. 

When these images are being used to create screen printed items such as tshirts, tote bags or other promotional items a vector format is required.  Vector images are composed of paths, or lines, that are either straight or curved which allow for a much cleaner and smoother printed image because they are are not made of pixels.  Vector images can also be scaled to any size without concern of the image becoming "blocky" or pixelated in appearance.

When you start working on your promotional item projects be sure to verify art requirements before submitting proof approval to avoid any disappointments in the final production of your items.  Requirements do vary depending on what type of product you are imprinting and the method of printing that will be used.

We have a team of graphic artists available to work with virtually any image (JPG or even hand drawn image) to prepare the file for use in screen printing, promotional items and embroidered images.  This service is available for a minimal cost.  We keep all art on file for future projects so you don't have to worry about keeping track of the correct file formats!


Friday, January 24, 2014

Importance of Functional Promotional Items

Custom Double USB charger
Promotional products are an effective way to make hundreds or even thousands of impressions at a very low cost per.  These impressions are obviously gained with the recipient but many times they are also seen by those around them.

Choosing the right product for your company comes down to your available budget, determining the message you want to convey and how you will get the product into the hands of your recipient.

When I work with clients to create promotional campaigns, I always stress to choose items that will be viewed as functional by the recipient.  This is the best way to ensure that it will be seen on a regular basis or passed on to a friend or relative which will further your exposure.

Some of the most functional items available today are in the tech world.  As reported in a recent article on arstechnica.com, more than 90% of Americans use cell phones.  This is a very useful fact for companies that are looking for creative and functional ways to implement promotional campaigns in their business.  Choose from stylus items, cling screen cleaners, USB charges or even USB power banks that can recharge a phone without an outlet.  These items range in cost from under $1, which are great for general giveaways and branding, to items that cost about $20 each, these higher end items are great for client or employee appreciation gifts.

It's important to remember the key objective in promotional marketing that is to create an emotion in your recipient, this is what creates the memory of the item and where they received it.

For more information on how to use promotional items effectively in your company, contact us.  We would love to partner with you to increase your market share!



Thursday, January 23, 2014

Success in a Box: Bypassing Office Gatekeepers




















The use of 3D or dimensional mailers is one of the hottest new trends surfacing in the marketing sector of business. 3-Dimensional mailers are uniquely crafted packages and envelopes that come in odd sizes and shapes to make them an eye catching novelty, and an effective means of advertising products and services. Anyone receiving one of these attention getting packages is more likely to explore the contents further, allowing businesses to get their messages out to more of their intended target audiences.




Custom design with your business in mind
Dimensional mailers may be designed by business owners to include a specific tailored message on the outside of the package or envelope that will intrigue the recipient and increase the likelihood of considering the initial pitch by wanting to know more about a company that would go to such lengths to promote their products and services.


Imagine if you will, designing a customized mailer that fits in with your intended message, and additionally gives the recipient something novel to think about. Three dimensional mailers are a creative way to burn your company's logo and message into the memories of the target audience.  For example, mailing a USB car charger along with a message that conveys "we will recharge your advertising".


A variety of formats to choose from
There is a wide selection of sizes and shapes for three dimensional mailers available ranging from envelopes to boxes, tubes, hexagonal shapes, trees, and a pop up format. One unique design cleverly mimics a jigsaw puzzle with one piece missing, while another is a lock that contains an offer to obtain the key.

Effectiveness of three dimensional mailers vs traditional mailers
It has been estimated that only about 10% of traditional mailers actually reach the target recipient, while three dimensional mailers report a response rate between 5-50 times higher than traditional formats.

Whether your company is established, or is a new business, this business strategy is sure to increase exposure!

Benefits of three dimensional mailers
The sky is the limit when it comes to getting your business message in the hands of your target audience with three dimensional mailers, and possibly, more eyes will view your message beyond your original intention. If your design is catchy enough, the recipient may decide to share the unique item with friends, family and co-workers. Human nature being what it is, busy people are not as apt to spend their time reading generic advertisements, but may be amused by a novel idea, and perhaps even impressed. Something that is new and unique helps to break up a busy work day, and we all enjoy a breath of fresh air from time to time. The psychological value of this new advertising technique is nothing short of genius.

If you have additional questions on 3-dimensional mailers, or would like to develop a campaign for your company, send us an email or give us a call.  We are happy to help!