Tuesday, January 12, 2016

3 Reasons You Need to Pay Attention to Promotional Products In 2016

You’ve probably been asking yourself whether using a traditional marketing technique such as promotional products can help boost your business in 2016 or if it’s better to use another marketing strategy.

The truth is promotional products still matter. In fact, this form of advertising is still going strong and is one of the most targeted forms of advertising with the lowest cost per impression. Regardless of your business size, getting people to notice your brand will always have a positive effect on your business. Think you need more proof?

Here are the other reasons why you need to pay attention to promotional products this 2016:

Mass Outreach Capabilities – You never know when or where you customer will go or who they will meet every day. If they are carrying your unique item with them, your brand gets the chance to be noticed by their friends, families, classmates, acquaintances and even strangers.

Increase Brand Visibility – Brand recognition gives your business an edge over the competition. Making your customers remember you by giving out customized items with your name and your logo can keep your business top of mind. A guitar pen for example, could be a great idea for musical themed promotions.  Pair it with a slogan like “The Power of Dreams” and it can work for just about any industry.  Items that can be used by your customers’ everyday would be a great idea. Perhaps you could make it fun-to-use or unique so you would give them a reason to carry it with them every day and show it off!

Budget Friendly – Aside from being effective, promotional products are budget friendly. There are many affordable promotional items that do not sacrifice creativity. You can give your clients and potential buyers an exciting product for only $1 or less. A promotional consultant, like Stitch toMy Lue Promotions, LLC can help you find just the right gift for your audience.

Although there are many "do it yourself" online sellers of promotional items, working directly with an experienced promotional consultant can be both cost-effective and time-saving. Your promotional consultant can share ideas that you never even knew existed and take your promotional campaign to the next level!  There is no additional cost in working with our team, in fact, many times we can save you money!

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Blogger Janine Grieve said...

Awesome post! A good promotional items should become an ongoing reminder of your brand, every day that it is used. Customer loyalty and even improved customer relations can result from the clever use of a promotional item, creating an immediate appreciation and gratitude that forges a positive link. I would like to add some more promotional items ideas here from http://www.formcor.com/promotional-products-incentive-items.html

May 13, 2016 at 6:07 AM  

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